Job Description

Associate Director of Marketing

AvantStay delivers world class, authentic, tech-enabled short-term rental ("STR") group experiences targeted at the millennial generation. We deliver a customized end-to-end experience that is tailored just for groups and powered with technology at every layer. We're hiring an Associate Director of Marketing to help lead and scale our global marketing function across brand, content, creative, and growth. This is a high-impact role for someone with a strong foundation in luxury hospitality and/or travel marketing. You know how to build a premium brand while driving measurable demand through paid, organic, and partner channels. You'll own day-to-day leadership of a globally distributed team of employees and contractors — designers, copywriters, photographers, social leads, performance marketers, and agency partners — and you'll be the connective tissue between brand storytelling, channel distribution (OTAs, direct, partnerships), and revenue. This role is for someone who is deeply fluent in AI, uses it every day to move faster and smarter, and can bring that operating leverage to a lean, high-output team.

Day-to-day leadership of the marketing team across brand, creative (content, photography, social), and growth (performance, SEO, lifecycle, CRM)

Brand strategy, voice, and visual identity across every guest and homeowner touchpoint

Social media strategy and execution across Instagram, TikTok, and emerging platforms

Channel distribution marketing across 60+ OTAs

Integrated campaign planning tied to seasonality, market launches, new property onboarding, and the boutique hotel portfolio

Performance marketing oversight: paid social, paid search, programmatic, affiliate, and attribution

Content and photography production systems — how we capture, edit, and deploy creative at scale across 3,000+ properties

Team leadership across multiple time zones: coaching, performance management, and vendor/agency selection

Budget tracking, forecasting, and reporting to senior leadership

AI-native workflows across the team — deploying tools for content generation, creative production, media buying, analytics, and operational efficiency

5+ years of marketing experience, with meaningful time spent in luxury hospitality and/or travel (luxury short-term/vacation rentals, boutique hotels, or adjacent premium travel brands)

Hands-on expertise across social media, brand management, and channel/distribution marketing

Direct experience with OTA channel management (Airbnb, Vrbo, etc.)

Experience contributing to or building brands in a premium/luxury context

Experience managing distributed teams, contractors, and/or agency partners across creative and growth disciplines

Fluency with AI tools (ChatGPT, Claude, etc.) and a clear point of view on how AI reshapes a modern marketing org

This role is only open to global candidates outside the United States. Must be able to work US business hours (Pacific, Central, or Eastern time). Must have excellent written and spoken English (near-native). Annual base pay: $50,000-80,000 USD, depending on location & experience. Bonus (15% of base pay). Fully remote - work from anywhere! Generous paid time off.

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